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Marketing Assignment: Discussion on Market Economy of Iran



Your task is to prepare a marketing assignment analyzing the Country Iran and list out 3 key POSITIVES and 3 Key NEGATIVES with the Marketing Economy in mind. These need to be unique perspectives from your readings in open domain.

Each of these positives and negatives need a narration and substantiation.

List out 3 major COMMONALITY FACTORS of Iran with India and provide a narration and substantiation as well.


Analyze the Country Iran and list out 3 key POSITIVES and 3 Key NEGATIVES with the Marketing Economy in mind.
As per the research on marketing assignment, it is stated that Iran is identified to be the second largest producer in terms of oil reserve to the entire world. The 10% of complete world’s oil reserve is constituted within Iran. It terms of crude oil Iran holds a four significant position in the world. Iran’s economy is primarily characterized by the hydrocarbon sector, service sectors and agricultural industry. Iran stands at a noticeable position across the manufacturing and financial process provided. As the natural gas reserve is rich and densely accumulated around Iran, a significant trade and commerce relation among world power giants are established in terms of need for oil and giants which they derive the rich resources of every place in the world to be imported to their country. Its barter system in trade allows the country to establish a strong economic and financial operation dimension across the world. Taking the World Economic Forum’s analysis and statistical report under consideration Iran stands in the 83rd position in the world to create global level of competitiveness. It operates across 144 countries with strong political economic and currency status. 

3 Key Positive Market Economy of Iran: 
Volatile Iran possesses a strong estimate of Gross Domestic Product (GDP) by 2016 and 2017 in terms of US $447.7 billion. Iran’s economy needs to encompass the economic market operation across 80.6 million people. The prime sources of revenue generation acting as a positive economic boost are identified to be agriculture, hydrocarbon and services sectors. There is noticeable growth and development from the manufacturing and financial service industries that tend to create positive impacts upon Iran’s market. Iran stands at a significant and reputed position across the global market arena. Iran ranks to be in the second position in the world in terms of natural gas and the fourth position in terms of crude oil reserves. Iran’s economic market is highly dependent upon the government revenue infusion that creates a sense of sustainability and stability across the oil reserves and also makes it volatile to certain extent. 

The import rates are elevated in nature in Iran which turns the economic market at a positive direction. The strong effects of inflation within Iran are possibly recovered by 30 percent so that a positive impact upon economy is created. It is owing to the consumer fall in sentiments that depreciation impacts are reduced in nature. The drops noticed to be overcome and reduced through the oil export plans. The current accounts create surplus revenue through greater oil price in import cases. 

In case of Iran a positive effect upon their economic market is directed through the reduction in poverty level. The poverty extent depicts the incapability to cope with financial crisis and struggles within the nation. In case of Iran is probability is found to get lowered by a significant statistical mark. The poverty level that used to dominate across the Iranian market by 13.1 percent is found to get reduced to a level of 8.1 percent. It is between the years 2009 to 2013 that such a significant drop in the economic market of Iran has taken place. There is economic strengthening created through the universal cash transferring feasibility. It is through the enhancement in political and social assistance that poverty is tended to decrease within Iran create a growth in consumption rate through development. A 40 percent elevation in population productivity is engaged in. it is through this rise in economic growth that poverty is likely to reduce in nature. 

3 Key Negative Market Economy of Iran: 
From the financial reports of Iran in the year 2017-2018 a significant drop in the GDP growth rate is noticed. A sudden drastic decline by 3.8 percent in the annual GDP rate creates strong and adverse impacts upon their prime economic reserve of revenues drawn from oil industry. It is unfortunate that revenue generated from the major source of economic inflow in terms of oil reserves suffered such a declining impact. This certainly creates an overall downfall in the economic market across Iran as the service areas concerning oil manufacturing, agriculture and industrial activities are pulled back. However, it is surprising that growth from all non-oil sectors are evident to somehow balance the downfall in the oil industries impacting economic markets. As a matter of direct influence of this economic market non-favorability witnessed in Iran that the trend of unemployment further get aggravated. Both among males and females the rates of unemployment enhanced to 10.2 and 19.7 percent respectively. In the year 2018 the unemployment rates were elevated to 28.3 percent in Iran which depicts a major economic crisis situation. With lack of anticipation, there are deficiency of productivity and in turn lowering of effective returns in terms of revenue growth. 

In the year 2017 and 2018 the fiscal deficit was witnessed to undergo a significant reduction of 1.8 percent. This year session witnessed an uneven balance between income and expenditures. The enhancement in expenses is created which are even found to outpace the government generated revenue growth across the oil industrial processes. Iran found itself under a situation of debt in insurances and stands heavily liable towards the government after borrowing financial resources through the share of revenues. There are 13.9 percent of share of revenues that are borrowed and the 17 percent of GDP is under debt. It is in course of the unmeasured imbalance between income and expenditures that lower capital expenses are created up to 5.5 percent. 

Iran experiences a medium term crisis in their economic market circumstances. There has been a linear but downward trajectory followed in terms of the oil exports services where a significant fall in economic and financial stability by the year 2017 and 2018 are noted. It is owing to the trends followed that the economic situation in the market of Iran is likely to undergo contraction by further 1.4 percent. It is estimated that by 2020 and 2021, the fall in the exports shall become more dominantly established. The consumption on the demand side shall witness contraction of the industrial sector, primarily across the oil business industry as evidenced on the supply side. 

List out 3 major COMMONALITY FACTORS of Iran with India, These 3 factors need a narration and substantiation as well
The elements of commonality between the two countries of Iran and India are identified in linguistic similarity. Just as Indians use the Vedas, the Iranians are found to implement Zend Avesta. There is a significant marketing similarity considered between the two countries. They relate with delicacies to art all forms of similarities that facilitate in the marketing and business transactions between to countries. They carry out exchange of these commodities. It is due to this the similarities in entertainment and art the people experience a strong sense of commonality. It is through the unique connectivity of India with Persia or Iran ever since the date back to BC 532 that Iran’s king Cyrus took under control the North West India throughout the extension by Sarius the successor. There is a strong sense of integrity established through effective cultural and social integration. 

There are trade and commercial relationships that extend a sense of commonality among the two countries of Iran and India. There is a strong sense of exchange experience carried across between the two countries where imports and exports are conducted in between Iranian and Indian border. India is found to carry out the export commercial services in the forms of spices, imported gold and silver coins and black pepper. The Iranian commodities are exported towards India in these areas. It is owing to these trading facilities that Iran is likely to extend their trading relationship with India. The delicacies like grapes, walnuts and almonds are provided towards India from Persia or Iran. It is Western Himalayas that engage in the process of cultivating such commodities which are exported to Iran. 

It is in context with the commonality between India and Iran that trading and cultural healthiness is established. The spiritual and cultural roots of both the countries are related with Sun as the central power figure for both the countries. It is the name of god entered which the rituals are created and established. It is strong sharing of similar thought in ethical consideration between the Indian and Moguls that during the invasion of Mogul in India are deemed in terms of the common rituals created. It is through the neighboring civilization existing among Iran and India that a close link concerning the historic context are established. It is across several millennia that religion, language, food, tradition and cultural tradition are created effectually. 

Abbasi, Bezhan, and Mina Akbari. "The Role and Impacts of Non-governmental Institution in Privatization in Iran." The Journal of Planning and Budgeting 21.3 (2016): 23-48.

Ardestani, Mojtaba, Majid Shafie-Pour, and Azadeh Tavakoli. "Integration of green economy concept into fossil fuels (production and consumption: Iran)." Environmental Energy and Economic Research 1.1 (2017): 1-14.

Bahramitash, Roksana, Atena Sadegh, and Negin Sattari. "Social Economy and Women in Iran." Low-Income Islamist Women and Social Economy in Iran. Marketing assignment Palgrave Macmillan, New York, 2018. 7-16.

Bahramitash, Roksana, Atena Sadegh, and Negin Sattari. Low-Income Islamist Women and Social Economy in Iran. Springer, 2018.

Cheraghali, Abdol Majid. "Trends in Iran pharmaceutical market." Iranian journal of pharmaceutical research: IJPR 16.1 (2017): 1.

Farman, Ara Vahid, et al. "The role of capital markets in financing economic growth A Case Study of Iran and some selected developing countries." (2019): 19-37.

Kamali, Masoud. Revolutionary Iran: Civil society and state in the modernization process. Routledge, 2018.

Mollahosseini, Arash, et al. "Renewable energy management and market in Iran: A holistic review on current state and future demands." Renewable and Sustainable Energy Reviews 80 (2017): 774-788.

Safari, Fariborz. "Restrictions and legal challenges for foreign investment in the media market in Iran." Competitiveness in Emerging Markets. Springer, Cham, 2018. 187-209.


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