Consumer Behavior Assignment Help
What is consumer Behavior? This question is answered by the Consumer behavior assignment help experts at TotalAssignmentHelp.com as the methodology, or procedure that various entities that are part of the economy, utilize for the purpose of purchasing goods and services. These entities include Individuals, organizations and groups of people.
Consumer Behavior Explained
Consumer behavior assignment help specialists explain Consumer Behavior as an entirely separate field of study dedicated towards the analysis and evaluation of patterns followed by either individuals at their personal level or groups or organizations at a mass level for the purpose of purchasing, consuming and replacing products and services, and then forming conclusions as to the driving factors behind their actions. There are a few aspects of consumer behavior which stand out.
- The evaluation and analysis of consumer behavior is done through a number of tools and strategies. These strategies help the student to better understand the concepts and implementations of these theses in real life situations.
- It also provides that how should a consumer behave in a particular situation.
- It analyses the behavior of the consumer or a group of consumers and then drafts a conclusion regarding the consumer behavior that should be followed.
Before diving deeper into the subject matter of consumer behavior let us first understand its concepts provided by our specialists in consumer behavior assignment help.
Analysis On Consumer Behavior And Consumer Behavior Assignment Help
Consumer Behavior: Definitions:
Many economists and professionals have given their own definitions under the head of consumer behavior. But the most appropriate definition that best defines the concept of consumer behavior is provided by SABINE KUESTER. According to her, as published in strategic marketing and marketing in specific industry contexts, 2012 explained consumer behavior as
“Consumer Behavior Analysis is the study of individuals, groups or organizations and the processes utilized by them to select, purchase, use and dispose of products, services, experiences, ideas etc. and the effect of such choices upon the society in general.”
In other words we could explain consumer behavior analysis as the study of consumer’s or a group of consumers’ reaction towards the purchase, utilization and disposing of the goods or services.
Consumer behavior includes some aspects as provided by our experts in consumer behavior assignment help. Some of them are provided below:
- Subjects that are to be researched to conduct proper analysis on consumer behavior are individuals, organizations or a group of individuals as provided in consumer behavior assignment help.
- Consumer behavior analysis deals in the purchase, utilizations and disposing of the good or product. Since this procedure also includes disposal of the goods, so it is necessary to also include the analysis of the effect on environment that is caused by the disposal of goods. Certain factor related to the disposal of products in a manner that reduces any adverse effect on the environment is also discussed in consumer behavior assignment help.
- Consumer behavior also includes the services of the goods sold to the consumer as explained by our experts in consumer behavior assignment help.
- Lastly, consumer behavior analysis also deals in the choices and priorities of the customers and their impact on the society as explained by the experts in consumer behavior assignment help.
You can know about the consumer behavior analysis in detail by seeking consumer behavior assignment help or consumer behavior essay help.
Reasons behind consumer behavior analysis: The first and foremost question that would arise in a student’s mind is that why we do consumer behavior analysis. The answer to this question is explained by our experts in consumer behavior assignment help. They have provided four major applications of consumer behavior:
- Marketing Strategy: The base for deciding the marketing strategies of enterprises and companies is based on the consumer behavior analysis. It is really important for the enterprise to make its marketing strategy according to the consumer behavior as explained by the experts in marketing assignment help.
To be more elaborate, marketing strategies are influence a lot by the behavior of the consumer. Some of the examples as provided by the experts in consumer assignment help are:
- The reason behind the food advertisements broadcasted in afternoon is because people are hungrier in this time period as provided by the experts in consumer behavior assignment help.
- The reason behind the companies setting their prices extremely low, in the initial life of the product is because there are only few consumers who react in the positive way towards the experiments on the product as explained by the experts in consumer behavior assignment help.
- Social marketing: It is really important for a company to spread and promote the product through the means of social marketing in order to provide the customers information about the product as explained by the experts in consumer behavior assignment help.
For example: if there is campaign going on to reduce the transmission of HIV and other diseases that could be caused by sharing the needles. To achieve this goal, mere reducing the number of illegal drug agencies and users would do no good. So in this case, social marketing regarding the effects of using a shared syringe or needles would play a better role as it has the ability to reach to the number of people at the same time. Our experts in consumer behavior assignment help provide that it is really important to know about the mindset of the customer before doing any social marketing regarding any product or campaigns.
You can get the detailed information about the social marketing in consumer behavior assignment help.
- Public policy: Public policies are highly influenced by behavior of the consumers as provided by our experts in consumer behavior assignment help. Hazardous and dangerous products that can harm the society and its people like smoking cigarettes, consuming alcohol or tobacco products etc. is the basis of the formation and implementation of public policies in the society.
For example: all the tobacco product companies have to display a disclaimer regarding the adverse effects of tobacco on the lifestyle and health of the people by showing the images related to lungs of the human body and the effects of tobacco on it, helping the consumer to take a rational decision.
You can know more about the influence of consumer behavior on the public policies of the country.
- Consumer choices: Not only producers, but consumers are also influenced by the consumer behavior analysis as it helps them to take decisions regarding the purchase of any product or service. As provided by our experts in consumer behavior assignment help, consumer choices are bases upon their behavior or reactions in certain real life situations.
- For example: if a consumer purchases a set of 64 units of a commodity, then it would be much cheaper if compared to 32 units of the same commodity.
This explains that if a consumer purchases a large quantity of a commodity, then it would be cheaper if compared to purchasing smaller quantities of the product.
Our experts explain that this the common sense of the consumer that makes him purchase larger quantity of product.
For detailed information on consumer choices you could seek help from the experts in consumer behavior assignment help.
Black box model of theory of consumer behavior analysis
Black box theory is one of the most important and generally applicable models that are applied in the case studies and real life situations to analyze the behavior of the consumers. Our experts provide that it is really important to analyze the consumer behavior in different situations of life, and this could be done by using black box model as provided in consumer behavior assignment help.
More about black box model
- This model was first used in the year 1947 by R.A.F
- But, it became popular in the year 1964
- The C.V.R. (cockpit voice recorder) and F.D.R. (flight data recorder) were known as black box together.
- But this black box model could also be used to define anything that establishes some relation with its function.
- As, we are unaware of what happens in the black box, so we could only judge the model by the input and the resultant.
- This model of analyzing the consumer behavior is a perfect model to judge and analyze the concepts like psychology, scientific enquiry and philosophy.
You can know more about the black box model by seeking the help from consumer behavior assignment help.
Black box model
- As our experts provide in the consumer behavior assignment help, that black box theory not only helps in analyzing the consumer behavior but it also covers all the concepts of psychology, science and philosophy. This black box model represents only that input which goes into the black box and comes out from the black box as the output.
- This black box model is mainly based on the observations and analysis as provided by our experts in consumer behavior assignment help.
- According to this model, human mind represents the black box and whatever process is going inside the human brain in a particular condition is called consumer behavior that is based upon the observations.
You can understand the black box model in a better way by seeking help from consumer behavior assignment help.
More about black box model
- Black box model is a theory that could help in generalizing the consumer behavior in a particular situation and help to know the practices practiced by the consumers; as explained by our experts in consumer behavior assignment help.
- The model of black box theory provided by our experts in consumer behavior assignment help shows the relationship established between two forces that are consumer responses and environmental factors.
- To be more elaborate, consumer behavior assignment help explains environmental factors as the collaboration of both marketing and environmental factors.
- Black box model that analyses the consumer behavior consists of decision making by the consumers and the characteristics of the consumers; explained by the experts in consumer behavior assignment help.
- Our experts in consumer behavior assignment help provide that consumer behavior is influenced by several forces.
- Our experts also provide in the consumer behavior assignment help also provide that consumer behavior is the relationship that is established between the environmental factors, choices and responses of the consumer.
- It should be kept in mind that black box model is only a theory that is based upon the rational decisions of the consumers. But all the decisions took by the consumer could not necessarily be rational or justified. So our experts provide in consumer behavior assignment help that this model should only be applied if there is a case of analysis done on rational choices of the consumer.
Explanation Of Black Box Model
Black Box Model Divisons
As provided in the figures above, black box model could be divided into three major parts. Our experts have explained all these major parts of the black box theory in consumer behavior assignment help.
- Environmental factors
- The black box model of the consumer behavior analysis consists of all the environmental factors along with the marketing factors that influence the customer behavior as explained by the experts in consumer behavior assignment help
- Marketing factors provided in the consumer behavior assignment help consists of all those factors that influence the marketing mix of a company. It includes price, place, promotion and product of the company.
- Environmental factors of the consumer behavior analysis consist of all those factors that influence the consumer behavior but are not related to the product at all but influence the decision of the consumer to make the purchase of the product.
For example: technological, political, economic etc.
- Consumer black box: The choices of the consumer are influenced by many processes of decision making that includes the below stated steps.
- Recognition of the problem: It is really important for the consumer to identify the problem that has to be recognized in order to satisfy the consumer needs. The consumer should recognize between the different types of options available in the market to satisfy the consumer needs.
- Research of information: The second stage of the black box model involves the research of the information that could help the consumer to satisfy the problem recognized in the first stage as explained by the experts in the consumer behavior assignment help. A consumer may use the product that is freely operating in the market to satisfy the product. The psychological trait of the human being that is involved in the research of the problem is covered under the consumer behavior assignment provided by the experts. The perception of the consumer regarding any product or service is really important. Our experts in consumer behavior assignment help explain perception as the interpretation using the common sense regarding any product. It is really important for the companies to make their marketing strategies according to the consumer choices to increase their sales.
The perceptions of the consumer are based on both internal and external memories and factors. Various sources which influence the consumer behavior is:
- Commercial sources like advertisements, billboards etc.
- Personal sources like friends and families
- Past experiences of the individuals
- Public sources like announcements and campaigns.
- Alternative evaluation: The information collected by the consumer is evaluated by him in order to find any alternative choice. In order to make an appropriate choice regarding the product he has to analyze and observe all the available opportunities and alternatives available. The experts in consumer behavior assignment help explain the set of available alternative as evoked set. You can know more about the evoked set that could be different companies and products in consumer behavior assignment help.
- Purchase decision: After all the evaluations and observations regarding the opportunities and available alternatives, a consumer, takes a decision regarding the purchase of the product or the service to satisfy his needs and wants. It should be noted here that, all the purchase decisions took by the consumers do not result in actual purchase.
You can know more about the purchase decisions and the payment options like credit cards, cash etc. by seeking help from the consumer behavior assignment help.
- After purchase: The company may lose its loyal and valuable customers if the product or purchase made by the consumer does not satisfy him or there is no other are no better options to satisfy his needs. It is therefore required on the part of the consumer to take right decision in order to satisfy himself and on the part of the business, it is important to guide the customer to take better decisions.
‘Cognitive dissonance’ can be used to define the above stated process. It is a condition in which the consumer makes the contradictory beliefs and opinions simultaneously.
You can know more about the after purchase in the consumer behavior assignment help.
- Choices of Consumer: The choices of the consumer are dependent upon a number of factors that are covered in consumer behavior assignment help. Let us know about the factors which influence the customer choices from a case study.
For example: Mr. Adam wants to purchase a car for his family. Then let us guess what would be his choices?
- Recognition of problems: He wants to make a comfortable drive for everyone in his family and to help them travel longer distances in shorter period of time.
- Search of information: He could also think of some other available options that could fulfill his desires like buses, trams, taxi etc. After analyzing all the available option he chose the car because it is much more comfortable and could easily fulfill his desires. You can learn more about this in consumer behavior assignment help.
- Alternative evaluation: After deciding what to purchase, all the alternatives would have been checked by him that could be in his budget of 20000 dollars and could provide all the facilities to him.
Some of the alternatives that he found under his budget are as follows:
- Price of Toyota = 19000 dollars with taxes
- Price of Hyundai= 17500 dollars with taxes
- Price of Honda = 19500 dollars with taxes.
- After proper scrutiny, it was decided to purchase Toyota as it was best and efficient car according to services provided and reviews of the customer.
- After purchase: He was also satisfied with the product as the manufacturer also provided him two after sales services free of cost.
Challenges which make the student seek consumer behavior assignment help
Consumer behavior analysis is one of the most needed topics for the MBA students or aspirants. Our experts have explained a lot about consumer behavior in consumer behavior assignment help. Our experts have also provided that the consumer behavior is observed and is quite important for the companies that plan their production according to the consumer need in order to increase their sales.
There are many problems that make the student to seek online help even if they are brilliant in the subject. Our experts provide the consumer behavior assignment help according to the case studies and researched topics. Let us see what could be the common problems that are faced by most of the students.
- Huge number of case studies: Students seek online help as there are so many case studies and it is almost impossible for the student to understand all these case studies in an effective manner. MBA students also have other subjects to deal with lie management, finance and marketing etc. you can know more about the consumer behavior in consumer behavior assignment help.
- Competition level: Management students are highly competitive and have to deal with the intense competition even at the graduate level. You can know more about the consumer behavior in consumer behavior assignment help.
- Difficulties in the subject matter: Management is not at all an easy subject; you really have to devote all yourself to score good marks in the subject. Since management includes all other subjects as well like economics, finance, marketing etc. it becomes even more difficult to understand. You can know more about the difficulties in the subject in consumer behavior assignment help.
- Language: This is one of the most common problems that could be seen in almost all the non-English background students. These students are unable to frame sentences that explain the meaning of the assignment. So it become really important for them to seek online help in order to submit an assignment that is error free and help they score better grades.
For these students who lack sufficient knowledge about the subject matter or are unable to provide the assignment in a specific format, our experts have provided consumer behavior assignment help.
Benefits or boons of consumer behavior assignment help
Consumer behavior assignment help can provide a lot of benefits to the students who want to pursue their career in management studies.
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Our team consists of more than 5000 experts who have earned the degree of PhD from reputed universities across the world. They have experience and enough knowledge to provide you consumer behavior assignment help.
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